Get On Board The Social Media Train

More and more people are into social media. And, for PR practitioners, that means you have to get on board.

If you're still a doubting Thomas (and hopefully there are only a very, very few of you left out there), check out Amy Porterfield's report at Social Media Examiner.

Her piece looks at a recent study by the Nielsen Company that claims that 75 percent of U. S. households use social networking and that internet users spend more than 6 hours a day on social networking sites. That's double what they spent in 2009.

It's no surprise that Facebook is the leader in social networking, but Nielsen has the stats to back it up. Porterfield includes other “factoids” about social media too in her summary of the report.

So, check it out. And get on board the social media train. Figure out how well-managed social media platforms can benefit your clients and build your business.

And, yeah, Amy spelled Nielsen as Nielson, but we can forgive her for that.